Introduction : Turning a Personal Concern into a Public Mission

Himanshu Gupta, a former Audit & Assurance professional at EY, and his elder brother Yogesh Gupta turned a family challenge—high medicine costs—into a powerful mission: to make affordable, quality healthcare accessible through generic medicines.

In 2013, their family opened the first Jeevan Rekha Medical Store in Faridabad, Haryana, inspired by the Jan Aushadhi Kendra initiative. Initially managed by their father and later taken over by Yogesh Gupta due to health-related responsibilities in the family

At first, people didn't trust generic medicines much. But the brothers held a long term vision. In 2018, Himanshu quit his corporate job to work with Yogesh in their business full-time. Now, they manage 11 pharmacies in Faridabad.

• Stock Transfer Management: No stock transfer feature in the outdated software required double manual entry at warehouse and branches; time-consuming and tedious.
• Inefficient Billing: Manual entries caused batch mismatches, requiring correction during billing and resulting in longer customer wait times.
• Increased Non-Moving Stock: Slow-moving items piled up in one store while the same products were in demand at others—leading to expiry losses and customer bounce.
• Alternative Medicines: Staff struggled to find the alternatives of the branded medicines asked by the patient.
• No Flexibility in Reporting: Mr. Himanshu had to rely on staff for the reports; monitoring multiple stores was inefficient.

Tired and frustrated, Mr. Gupta began the search for a new software solution. He spent 6 months evaluating different options and had almost finalized another system when he came across eVitalRx and decided to give it a chance.